VIKING LIQUOR STORES

REEDSBURG, WI
Family Owned & Operated

Our deep selections of beer, liquor, and wine are truly impressive and the lowest priced in Sauk County. Most everything you need party-wise is available right here and our knowledgeable staff is on hand for any questions you may have.
Quality, Value, Service and Selection
…it’s the VIKING WAY

STORE HOURS

Monday-Saturday: 8am to 9pm
Sunday: 9am to 9pm

Christmas Eve: 8am to 7pm
Christmas Day: Closed

BEER

Over 600 kinds of beers to choose from.

LIQUOR

Large variety with deep bourbon sections.

WINE

Wines from local and national vineyards.

WEEKLY AD

On sale this week!

Our 2025 Holiday Bourbon Auction raised $32,502.68!
Proceeds from the event went to the Reedsburg Area Food Pantry and Reedsburg Helping Hands.

TASTINGS

Carbliss Cocktails

Carbliss Cocktails

December 19 @ 4:00 pm - 6:00 pm

ON SALE THIS WEEK!

Michelob Ultra Beer
Twisted Tea
Coors Beer
Grey Goose Vodka
Halloween Wines
Korbel Brandy
Carbliss Cocktails
Barefoot Wine
Kendell Jackson Wine
Martini & Rossi Sparkling Wine

RECENT POSTS

Articles, Tips, Recipes & More!

News Blog

Let them choose what they like!

Viking Liquor Gift CardsGift Cards are available at the checkout counter for any amount you choose.

Holiday Hours

Christmas Eve: 8am – 7pm
Christmas Day: Closed
New Years Eve: 8am – 9pm
New Years Day: 9am – 7pm

Viking's Own Strawberry Banana Vodka

Drink Recipes